5 reasons to understand your start-up value proposition

Businesses are started off the back of that eureka light bulb moment. I remember very clearly that day for me with our first business, SafeText. It was Saturday in September back in 2009. I had woken up with a splitting hangover and scraped myself together for a brass quintet rehearsal we were having that morning …

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New Website for Aspiring Entrepreneurs and Upstarts

Since starting university in 2007, both myself and Chris have started a number of projects including a brass quintet and two health technology companies. Essentially we’ve been on mission to help others, do what we like to do, and to make money. But most have failed. RooneyRyan.com is now our home with the title “Expert Advice from …

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Growth: is it engineered or luck?

When you specifically want to grow your company, the only thing an entrepreneur can do is plan out a strategy to reach some realistic targets. These targets are normally set by seasoned entrepreneurs/investors who understand the targets that can be achieved with the dedicated marketing budget, and most often this could be defined as the …

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Masters in Start-up

As someone who is still a full time student and who has started two companies in the past three years, I have developed a clear picture as to how Ireland operates in assisting early stage start-ups in developing their enterprises.  As my only experience is in online start-ups, I refer to this sector in this …

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How to answer questions you don’t know the answer to

After you do your concise presentation you’re hopefully going to get a lot of questions. Here are some important tips to consider when you don’t know the answer cold: Take a moment to think about the question. You can even say “Hmmm… that’s a good question. Let me think about that for a second.” Folks …

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The Colours of the Web

I think it’s fair to say that colours are fascinating. Colours can change how we think, how we feel, how we interact with others. They can be described as light or dark, busy or calming. On the mention of a colour, it will strike a feeling and thought for you. Red!….you’re thinking about a stop sign yea? Or …

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Starting an online startup?

Are you looking to start an online venture? Perhaps you have an idea and need to figure out how best to get it going, how to get started from the blocks? While working on SafeText.com, I had to figure out how the software development industry worked, how to work with a design team and more …

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Google vs. The Dictionary: Where’s the trade-off?

The greatest thing I find about being a semi-technophobe is that I believe I can look at new technology through the eyes of the average consumer. I say semi-technophobe because although technology still bamboozles me as to how it works, I am not the sort to be staging protests outside Apple’s headquarters waving a copy …

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How do people find out about ya when you ain’t got no money?

Since we are a start-up and being sales and marketing manager I have to try and come up with cost effective initiatives for promoting SafeText. I’ve had a few ideas to date: Busking bonanza – Attention Bebe busked out 90’s tunes on the top of Grafton Street on Saturday 22nd January. The purpose was to raise …

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Climbing the Giraffe

Hello Blog, my name is Chris Rooney and I am an entrepreneur. Now already I feel like I have told a lie; let me explain from the beginning. In September 2009 my house mate came to me with a concept which he wanted to turn into a business. The idea was that he wanted to create a …

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